At Unf*ck Your Brand, our mission is live our core belief, which is:

there is nothing wrong with you, just as you are.

We live this core belief of true loving-kindness, grace, or chesed by offering services that are:

• Cost Effective: we strive to offer high value services and still pay our employees a living wage.

• Ecologically Responsible: We aim for all of our services to be as ecologically responsible as possible, including recycling, reusing, donating, and using organic products when and wherever possible.

• Ethical: We are a non-profit, and all excess proceeds above operating costs and salaries go to a variety of projects aiming to serve the mentally ill, verbal and physical abuse victims and more.

• People Focused: Our goal is to make relationships, not just clients.